
The solution for sustainable Media & Advertising.
Footprint for Media
The most intelligent way to calculate, report and reduce carbon footprint of digital advertising.
Fast. Scientific. Trusted.
The significant impact of Media to be aware of.
Print media
Newspapers
Magazines
Direct mail
Internet media
Email
Social media
Out-of-home media
Billboards and outdoor signs
Transit station ads
Broadcast media
Television
Radio
Movies
On par with the aviation industry, the internet accounts for more than 2% of global greenhouse gas emissions, highlighting the urgency for the media industry to take action.
3,5%
share of digital activities in global emissions
+6%
additional emissions each year
Make the right choices
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Make the right choices •
The average digital ad campaign releases 5.4 tons of carbon into the atmosphere, 35% more than what the average person emits in a year.
– The study by Playground xyz

Science
Official GHG standards and methodologies.
All-in-one solution.
Research
Accurate and based on scientific research.
Security
Highest data security.
Certificates
Highest international carbon certificates.
Science made easy.
Tangible outcomes within 1-4 weeks.
Sustainability Profile
Get the complete Scope 1, 2, 3 carbon emission profile and impact tracking.
Sustainability Strategy
Get your science-based, tailored and industry-proven sustainability strategy.
Climate Engagement
Engage and collaborate with other people inside and outside the organization.
Official Reports & Content
Official sustainability reports and badges to comply with regulations like CSRD.
Analyze
The fastest way to get an accurate footprint profile.
Collaborate with your colleagues, employees, and suppliers to get all the data required in record time. To accelerate the process, we use AI to calculate emissions faster.
Set APIs to track data or import external files such as CSV, Excel, APIs, or 3D BOM files.
Invite suppliers and employees to collaborate and add data until a certain deadline.
Use the data the way you have it and our system automatically does the conversion.
Impact
Get smart impact recommendations to reach your goals.
Set your sustainability goals and get automatic smart and quantified recommendations on how to reach them.
500+ Quantified Impact Actions
500+ Quantified Impact Actions
The world’s first quantified decarbonization database.
Making the right recommendation for your business.
Compensation
Compensate remaining CO2 emissions.
Support certified climate projects and track your impact. Unlike other solutions, we don’t take any profits.

Make a difference.
Up to 50% of energy used in programmatic advertising is wasted on ad impressions that are not viewed by real people, ending up on pages created only to serve advertising and not on legitimate media.
– University of Bristol
Engage
Get powerful communication resources.
Communicate your impact without greenwashing and personalize the design.
Your branded sustainability page.
Build trust by being transparent about your sustainability efforts and integrate your sustainability page into your website.
Why customers love what we do.